My name is Benny Lego and I am the founder and owner of Athletica Sports Media. Welcome to my NIL Agency representation webpage!

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In addition to being a professional photographer, I am also a registered Athlete Agent as of November of 2024 in the State of Minnesota! I am eligible to represent collegiate and high school juniors and seniors in seeking NIL brand building and endorsement opportunities!

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My specific niche in addition to agency representation, is to provide photography content creation and education on how to build your athlete brand. 

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I possess an eagerness to provide quality service to my athletes and will work tirelessly to help them build their athlete brands, and to monetize their NIL.

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If you don't know, NIL stands for Name Image Likeness. NIL essentially is where student-athletes are eligible to make money for the use of their NIL in brand endorsements through several different methods to include social media marketing, and athlete sponsorships to name a couple!

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Feel free to contact me to set up a free 30-minute appointment to discuss signing to become an Athletica Athlete!